Summary
Overview
Work History
Education
Skills
Websites
Certification
Accomplishments
Affiliations
Timeline
Hi, I’m

Irmelin Hiie

Personal Assistant
Tartu
Irmelin Hiie

Summary

My name is Irmelin Hiie. I'm experienced facilities professional and a startup founder with experience in digital marketing. My love for cooking drove me to found a food box service in Estonia. During that time I discovered the behind the scenes of marketing. I have a passion for new tech tools and marketing offers plenty. Between 2017 and 2019 I was managing marketing projects from concept to completion and had valuable hands on experience with different marketing tools. I was working daily with Google Analytics, Heap, Facebook Manager, Google Ad-words. In 2020 I decided to take learning on my own to the next level and applied to Tallinn School of Economics to properly study marketing. At the same time my business partner Evelin and I founded Minuassistent OU


During my studies I was preparing and overseeing online marketing campaigns for my clients. End of 2024 I'm about to graduate from a Bachelor studies at Estonian Entrepreneurship University of Applied Sciences as an marketing manager. I'm detail oriented, I have a growth mindset and openness to feedback that empowers my improvement. Working as an assistant has taught me a great time management skills, I'm caring and attentive toward others.

Overview

18
years of professional experience
9
years of post-secondary education
1
Certificate
5
Languages

Work History

Minuassistent OÜ

Personal Assistant
7 2020 - Current

Job overview

  • Minuassistent OU on Eestis asuv personaalassistendi teenuse pakkuja, mis on pühendunud inimeste abistamisele igapäevaste tegemist vajavate ülesannete täitmisel.

Dinee

Founder of Dinee
08.2016 - 11.2018

Job overview

  • My passion for healthy, seasonal and flavoursome cooking led me to start foodbox service in Estonia; popular service in many countries all over the world
  • During this experience few of my tasks were as follows: - marketing in various channels like articles, food fairs, degustation in grocery stores - online marketing with Facebook manager, Instagram and Google Adwords - choosing and making recipes - writing and designing recipe cards, also taking all the pictures -writing content in website, Instagram and Facebook page -developing dinner kits to sell in Solaris, Kaubamaja and Stockmann
  • Dinee had a team of 6 people whom helped me run the service.

Ainult Inglise Tõlkebüroo
Tartu

Project Manager
05.2009 - 01.2010

Job overview

  • Advisor for new service in translating industry, project manager for written translations.

Teeme Ära

Coordinators Team Lead
02.2008 - 05.2008

Job overview

  • Leading coordinators team for civic clean up action Let's Do It 2008
  • Leading the team of 15 county coordinators, together we prepared and trained 250 parish coordinators for nationwide cleaning day.On May 3, 2008, there was a first clean up action in Estonia, during which approximately 50,000 volunteers from around the territory of Estonia cleaned up about 10,000 tons of garbage.

Skype Technologies OÜ

Office Assistant and Office Manager
02.2006 - 02.2008

Job overview


  • Organised day-to-day office work, greeting visitors, managing office space, making employee travel arrangements
  • I also organised motivation events for different teams as well as company events; implemented daily catering service in office building
  • I filled environment specialist functions.

Education

Estonian Entrepreneurship University of Applied Sciences

Bachelor of Science from Marketing Manager
2022 - Current (3 education.years_Label & 7 education.months_Label)

University Overview

Business Administration, Management, Marketing and related support services

Tallinna Majanduskool / Tallinn School of Economics
Tallinn, Estonia

Marketing Specialist
2020 - 2021 (1 education.year_Label)

University Overview

Marketing Specialist, Business, Management, Marketing, and Related Support Services

University of Tartu

Bachelor of Science from Biology
2000 - 2006 (6 education.years_Label)

University Overview

unfinished;

Swedish language as a second subject

Skills

Digital Marketing

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Certification

Co-created the winning TikTok strategy for PepsiCo at BIP Creative Branding in Leuven, Belgium, 2024

Accomplishments

Licenses and certifications
  • Co-created the winning TikTok strategy for PepsiCo at BIP Creative Branding in Leuven, Belgium 2024

Affiliations

  • active member of The Estonian Defence League
  • volunteer at Mental health Cafe powered by Peaasi.ee
  • volunteer in Let's Do It World between 2009-2015

Timeline

Co-created the winning TikTok strategy for PepsiCo at BIP Creative Branding in Leuven, Belgium, 2024
03-2024

Estonian Entrepreneurship University of Applied Sciences

Bachelor of Science from Marketing Manager
2022 - Current (3 education.years_Label & 7 education.months_Label)

Tallinna Majanduskool / Tallinn School of Economics

Marketing Specialist
2020 - 2021 (1 education.year_Label)

Founder of Dinee

Dinee
08.2016 - 11.2018

Project Manager

Ainult Inglise Tõlkebüroo
05.2009 - 01.2010

Coordinators Team Lead

Teeme Ära
02.2008 - 05.2008

Office Assistant and Office Manager

Skype Technologies OÜ
02.2006 - 02.2008

University of Tartu

Bachelor of Science from Biology
2000 - 2006 (6 education.years_Label)

Personal Assistant

Minuassistent OÜ
7 2020 - Current
Irmelin HiiePersonal Assistant