Summary
Overview
Work History
Education
Skills
Languages
Hobbies and Interests
References
Timeline
Generic
Vilma Drazdauskienė

Vilma Drazdauskienė

Summary

Experiences employer branding area manager with a proven six years track leading employer branding and talent attraction areas. Seeking to use my expertise and ambition to grow by joining your company as Employer branding partner. I believe my experience and passion can help your company to tell its unique story, strengthen the Employer brand visibility and to attract the best talents. I love your company vision and believe we can work on a sustainable future together!

Overview

15
15
years of professional experience

Work History

Employer branding area manager

Swedbank
08.2017 - Current
  • Passionate about leading employer branding and talent attraction initiatives, I excel in planning budgets, coordinating activities, identifying target groups, and developing comprehensive employer branding activation plans and communication strategies in the Lithuanian market. I'm proud that the company I work for has been recognized as a top employer in the Lithuanian market for several consecutive years.
  • Implementing and localizing the Employer Value Proposition through the creation of marketing and communication materials, as well as conducting workshops for managers.
  • Contributing to Swedbank group's employer branding strategy, such as leading the IT&Data storytelling stream in the Baltic's and representing the company as an employer at conferences.
  • Collaborating closely with communication, marketing, and brand teams to develop recruitment campaigns, internal/external communication plans, events, and communication messages.
  • Coordinating with external partners and agencies to plan employer image and recruitment campaigns, employee storytelling, and other employer branding messages across key communication channels.
  • Overseeing the team's participation in career fairs and external events.
  • Managing the Employee Ambassadorship program.
  • Planning and organizing internal activities to enhance employee engagement and well-being, including leading the best employee recognition process and well-being days.
  • Planning and administering non-monetary benefits such as gifts, summer camps, after-school programs, and sports communities.

Project Manager

Swedbank
03.2014 - 08.2017
  • Managed daily banking product offers on the Internet banking platform.
  • Planned and executed sales campaigns, developing direct marketing tools and messages.
  • Led the ongoing and successful 'Everyone can be big' campaign for small businesses.

Project Manager

Swedbank
01.2009 - 03.2014
  • Contributed to projects involving product/process changes, employee development, and enhanced customer satisfaction.

Education

Employer branding strategy: key elements and strategy development process -

Certified Employer Branding Professional -

Employer Branding Academy
12.2019

Master of Public administration -

Mykolas Romeris University
12.2004

Bachelor of Economics and Business administration -

Vilnius Pedagogical University
12.2002

Skills

  • Project management and leadership skills
  • Good planning and organizational skills
  • Focused on results and continuous development
  • Responsible & collaborative
  • Good communication and partnership management skills
  • Creative and detail-oriented attitude
  • People-oriented
  • Positive team player

Languages

Lithuanian
Native language
Lithuanian
Proficient
C2
English
Advanced
C1
Russian
Intermediate
B1

Hobbies and Interests


  • I love travelling. Passionate about exploring diverse cultures and landscapes, finding inspiration in unique perspectives that fuel personal growth, adaptability, and a global mindset.
  • I enjoy sports, especially volleyball, basketball, and pilates, fostering physical well-being, teamwork, discipline, and a balanced lifestyle.
  • Enthusiastic about creating delightful cookies and cakes, sharing the joy of baking with children to foster teamwork, creativity, and a commitment to crafting memorable experiences.

References

References available upon request

Timeline

Employer branding area manager

Swedbank
08.2017 - Current

Project Manager

Swedbank
03.2014 - 08.2017

Project Manager

Swedbank
01.2009 - 03.2014

Employer branding strategy: key elements and strategy development process -

Certified Employer Branding Professional -

Employer Branding Academy

Master of Public administration -

Mykolas Romeris University

Bachelor of Economics and Business administration -

Vilnius Pedagogical University

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Vilma Drazdauskienė